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Affordable Chevrolet Spark experiences significant growth in 2014 vehilce news image

Affordable Chevrolet Spark experiences significant growth in 2014

Locally-manufactured Chevrolet Spark sales increase by 25 percent

Affordable, budget-focused Spark range has presented itself as a key market player in 2014, after sales figures revealed a significant increase in volume compared to that of 2013.

The locally-produced A-segment Chevrolet Spark range, which includes six derivatives from the utility-oriented Spark Pronto to the funky Spark Black & White Edition, saw sales increase by 25% in 2014, compared to the previous year.

Brian Olson, General Motors South Africa Vice President of Vehicle Sales, Service and Marketing, comments: `The fact that the Chevrolet Spark continues to find favour amongst South African consumers is testament to its suitability to the market.

`Spark, which touts affordability as one of its most important attributes, remains a key product within the Chevrolet portfolio, which in its own right serves to introduce new, especially younger first-time buyers, to the Chevrolet brand.`


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