Locally-manufactured Chevrolet Spark sales increase by 25 percent
Affordable, budget-focused Spark range has presented itself as a key market player in 2014, after sales figures revealed a significant increase in volume compared to that of 2013.
The locally-produced A-segment Chevrolet Spark range, which includes six derivatives from the utility-oriented Spark Pronto to the funky Spark Black & White Edition, saw sales increase by 25% in 2014, compared to the previous year.
Brian Olson, General Motors South Africa Vice President of Vehicle Sales, Service and Marketing, comments: `The fact that the Chevrolet Spark continues to find favour amongst South African consumers is testament to its suitability to the market.
`Spark, which touts affordability as one of its most important attributes, remains a key product within the Chevrolet portfolio, which in its own right serves to introduce new, especially younger first-time buyers, to the Chevrolet brand.`